Privacy Policy

Last Updated: January 2026

patrickcarmichael.co.uk ("we," "us," "our," or "Company") operates as an affiliate marketing website providing information and reviews about non-UK casino sites. We are committed to protecting your privacy and ensuring transparency about how we collect, use, and process your personal data.

This Privacy Policy explains our practices in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable UK privacy legislation.

1. Information We Collect

We may collect the following types of information:

2. How We Use Information

We use collected information for the following purposes:

Our legal basis for processing is primarily legitimate interest (analytics and site improvement) and performance of contracts with affiliate partners.

3. Cookie Policy

Our website uses the following types of cookies:

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Disabling essential cookies may affect site functionality. You can also opt out of analytics tracking through third-party opt-out tools.

4. Third-Party Links

Our website contains links to external casino sites and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party websites. Each linked casino operates independently and maintains its own privacy policy. We encourage you to review their privacy policies before providing personal information or creating accounts.

When you click affiliate links, your information may be shared with partner casinos as part of our affiliate arrangement. We have no control over how these partners use, store, or protect your data.

5. Your Rights

Under UK GDPR, you have the following rights:

To exercise any of these rights, contact us using the details below. We will respond within 30 days (extendable to 90 days for complex requests).

6. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this policy:

If you request data deletion, we will remove personal data unless retention is required by law.

7. Contact Us

For questions about this Privacy Policy, to exercise your rights, or to report privacy concerns, please contact:

Privacy Officer
patrickcarmichael.co.uk
Email: privacy@patrickcarmichael.co.uk

If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.

Note: This website is intended for users outside the United Kingdom. If you are a UK resident, online gambling is regulated by the Gambling Commission. We encourage responsible gambling and compliance with all applicable laws.